Sample cover letter for a marketing manager

The best way to market yourself is with a top notch cover letter.

By Kim Isaacs, Monster Resume Expert

Are you an ace when it comes to marketing products and services, but stuck when promoting yourself for marketing manager jobs? To be considered for top marketing manager jobs, it helps to have a cover letter that demonstrates your skills as well as the value you'd bring to the company.

According to Monster data, the median annual salary for a marketing manager is $76,216. Median salaries range from $44,038 on the low end to $121,840 on the high end.

For cover letter writing tips, view this sample cover letter for a marketing manager below. Then, check out this list of common marketing interview questions and answers to prep for your interview.

Additionally, you can search for marketing manager jobs on Monster.

Marketing manager cover letter template

MARIE JONES
15 Park Way
Sometown, CA 55555
Home: 555-555-5555 | Cell: 444-444-4444
marie@anydomain.com
Available to Relocate

[Date]

Ms. Janet Ramos
VP Marketing
XYZ Company
1515 Market St.
Sometown, CA 55555

Re: Marketing manager position advertised on Monster.com

Dear Ms. Ramos:

I read your advertisement for a marketing manager with great interest. If you are seeking to augment your leadership team with an experienced and accomplished marketing professional known for breakthrough results, please consider my enclosed resume.

As JKL Company’s marketing manager since 2015, I direct all phases of both the creative and technical elements of marketing initiatives including data mining, brand creation, print/Web collateral development, lead generation, channel partner cultivation, customer segmentation/profiling, as well as CRM and acquisition strategies.

Perhaps most importantly, I offer a history of proven results, as evidenced by the following marketing accomplishments for my current employer:

  • Captured a 28% expansion in customer base since 2015, achieved during a period of overall decline in the retail industry.
  • Led national marketing campaign (comprised of trade show, media and PR initiatives) of company’s newly launched technology services division.
  • Developed and executed SEO strategy that achieved and sustained top 3 rankings on Google and Bing (organic, nonpaid results) for key product search terms.
  • Oversaw creation of new company logo and rebranded 100+ products to cement a cohesive corporate identity and support new company direction.

Given the opportunity, I’m confident in my ability to achieve similar groundbreaking marketing results for XYZ Company.

Ms. Ramos, I would welcome the chance to discuss your marketing objectives and ways I can help you attain them. Feel free to call me at 555-555-5555 to arrange a meeting. I look forward to speaking with you.

Sincerely,

Marie Jones
Enclosure: Resume

Selling your skills

Knowing how to position yourself for a job is difficult, even for a marketing professional. Once your cover letter is in good shape, it's time to work on your resume. You want to highlight your skills, experience, and demonstrate that you'd be the perfect fit for the company. Oh, and presentation does indeed matter. Could you use some help fine-tuning your resume? Get a free resume evaluation today from the experts at Monster's Resume Writing Service. You'll get detailed feedback in two business days, including a review of your resume's appearance and content, and a prediction of a recruiter's first impression. Consider your resume a personal piece of marketing to help promote your skills to hiring managers.